Ramadan Marketing, What is it About?

Ramadan, the ninth month in the Muslim calendar, is a special time for the Muslim community. As a most blessed month, it is a time for reflection, prayer and renewal of faith. Muslims worldwide fast from dawn to sunset, abstaining totally from food, drink, smoking and...

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The Art of Giving Presentations

I helped organize a gala dinner a few weeks back. VIP welcome speeches and a short (less than 5 minutes) company update is a norm especially when the dinner is to thank members or clients for their support. However, this company decided to have a 20-minute company...

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9 Hotel Marketing Strategies to Use in 2018

As the hospitality industry continues to grow and smaller properties gain more traction, it’s important to look into the marketing trends that will define the year. I travel 4-5 times a year, sometimes for work and sometimes for play. I stay in a various types of...

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Making sense of numbers

I'm not a fan of numbers but I understand the importance of understanding it to know how well a business is doing and whether the owners know if their business is going in the right direction. Without knowing where your money is going or how much you intend to make,...

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Being a woman

So many women inspire me. They may not be the head of a country or a cause or even the head of a department or a visible leader of any kind. The women who inspire me are those who live their lives the way they want to or make the best of the situation that they're in....

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