How Much Attention Are You Giving Your Customers?

It's easy to take your existing customers for granted and focus on offering good deals to recruit new customers. This was how companies like Maxis and Astro operated until recently when consumers got smarter and started finding other companies to save them more money...

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Make time for adventures

Have time for adventures. Laura Vanderkam shares five tips on how to feel less busy while getting more done. Ever feel like you're always busy? No one can make more time, but a few simple strategies can make the time we have feel richer and fuller. Where does the time...

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Drive, commitment and patience

Anyone can take a business class and learn about marketing all the other elements of business. What’s not taught in class is drive and commitment. Many people wait their entire lives for someone to give them their lucky break. But those who manage to bring their...

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Building communities

When it comes to community building, our job is not to build it from scratch. But most of the time that’s not what happens. Nike did not invent the running community. There were already runners before Nike showed up. Harley-Davidson did not invent the rider community...

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